http://www.youtube.com/watch?v=UKm
Groupon, Facebook Deals, Promoted Tweets – Stop Focusing on “Now”
While it’s great to get your name out there, it’s also a huge missed opportunity to engage a customer/consumer and create a long term relationship. Businesses spend so much money on advertising, marketing and other services that have a short time to live. Think about long form/long tail content and remember you get what you pay for.